Custom-printed boxes are the trending product’s packaging and brand’s marketing tools. They are no ordinary containers but are robust, sustainable, and fully personalized packaging solutions. Countless brands use them for their promotion while ensuring an elegant and secure display of their valuable products. That’s why, every detail matters a lot when it comes to the designing and creation of high-end bespoke boxes. Among all the factors, the box’s assembly holds immense importance. Custom packing and shipping tapes have been specifically created to provide you with easy-to-assemble, luxurious, and highly secure custom packaging boxes.
These are functional adhesives that play a vital role in protecting goods during transit, enhancing a brand’s visibility, and improving customer experience. They are growing in popularity across all brands, belonging to almost all industries. The best part is the customized, printed, or personalized appearance of these tapes. Unlike old-dated brown or standard transparent tapes, they are printed with a brand’s name, logos, or other details. Let’s check out this blog post and explore what are custom packing tapes, their perks, types, and the right usage.
Custom Packing & Shipping Tapes – A Refined Yet Short Definition
As mentioned, they are robust, personalized sealing tapes, used to secure the product’s packaging during transit from one place to another. They feature unique and elegant designs with imprinted brand details and messages to impress buyers and boost a company’s recognition in the market. A business is completely allowed to design these branded tapes with their names, logos, slogans, and special handling instructions. Custom E-commerce packaging tapes serve a dual function, as given below:
- They ensure packages are properly sealed and protected during storage and transit from one place to another.
- They act as effective, mobile advertising tools for businesses to boost their visibility and recognition in saturated markets.
Famous Types of Bespoke Packing and Shipping Tapes – Let’s Give a Once Over!
Considering a wide variety of manufacturing materials, weights, and other branding needs, different types of packing and shipping tapes are available in the market. The following are some of the most common types, highly asked by different brands:
1- Acrylic Tape
Featuring an acrylic adhesive, this tape is made up of polypropylene. Acrylic tape is UV resistant, temperature tolerant, and cost-effective. You can easily use it for lightweight to medium-weight packages. Generally, the best-quality acrylic tape is preferred for printing company logos and promotional messages.
2- Hot Melt Tape
It is also made up of a high-quality polypropylene material. However, the adhesive used in this tape is “hot melt rubber adhesive”. This functional and premium type of tape has strong adhesion and fast track, making it ideal for automated taping machines. Hot melt tape is the way to go for high-speed packaging lines and heavy-duty shipments. So, if you are a high-volume business looking for the best branding and performance, choose hot melt tape to stand out.
3- Water-Activated Tape/ Gummed Paper Tape
This tamper-evident, eco-friendly, and highly durable packing tape is made up of a high-quality organic material with a water-activated adhesive. It is best for packing and shipping heavy boxes and the companies looking to stand out with sustainable packaging. Water-activated/ gummed paper tape is fully customizable. It can be easily printed with various eco-friendly messages or unique branding details.
4- Vinyl Tape
It has a vinyl backing with rubber adhesive. Vinyl tape is flexible, colorful, and ideal for coding and decorative packaging. It is best for brand-centric packaging, featuring a company’s unique colors and other identification details. Vinyl tape is great for imprinting a brand’s vibrant logos and creating special edition packaging solutions.
Why Pick Custom Packing & Shipping Tapes? The Renowned Perks Explained!
Custom sealing tapes are far more than just an adhesion; they bring several strategic advantages. A few of them are shared here:
1- Enhance a Brand’s Recognition – Be More Visible & Drive Sales!
As said, custom tapes are printable with your brand’s unique logo and the company’s introductory tagline. This doesn’t just display your brand’s introductory features on the packaging but also reinforces your brand identity in saturated and competitive markets. These bespoke tapes give a more polished and professional look to the packaging that defines your business values and attracts more customers.
2- Provide Tamper Evidence –Make your Boxes More Secure & Functional!
Adding security is one of the most defined functions of custom box or carton sealing tape. It makes it very easy to spot if a package has been opened or tampered with during storage or transit. This ensures the security of packaging during shipping and makes it the go-to option for buyers.
3- Ensure Cost-Effective Marketing – Save Big on Custom-Printed Boxes!
Nowadays, the product’s packaging is a strong marketing tool. Customers receiving highly branded packages are more likely to remember and recommend them. Custom packing tapes are also highly used in creating bespoke packages. The best thing is their cost-effectiveness. These are available within your budget ranges and help you save a lot on larger orders.
The Correct Usage of Custom-Printed Packing and Shipping Tapes – Let’s Explore How to Use These Advanced Tapes.
Do you want to reap all the benefits of custom-printed packing tapes? First, learn their right usage. Here’s how you can get much out of these amazing tapes:
1- Always Choose the Right Type of Tape for Custom Packaging
As there are different varieties of custom packing tapes, it’s essential to go with the right option for different material types. Wrong selection results in poor adhesion, product damage, and a less professional appearance. The following are some vital tips to help you stand out on store’s shelves and among competitors:
- Opt for acrylic or hot melt tapes for standard corrugated boxes.
- Use water-activated tape for heavier shipments or sustainable branding.
- Apply vinyl tape if appearance, color coordination, and flexibility are your priorities.
2- Place Custom Tapes to Clean & Dry Surfaces
If you seek maximum adhesion and highly secure packaging results, make sure to apply custom tapes on clean and dry box surfaces. Moisture, oil, and dust can weaken the adhesion potential and lead the tape to peel off during transit.
3- Use the Appropriate Tape Width
For standard boxes, a 2-inch-wide tape is recommended for most applications. However, for heavier boxes, 3-inch-wide packaging tape is the go-to option. They ensure better adhesion and holding power capacity, reducing the package opening chances during shipping.
4- Apply Some Pressure while Placing the Tape
Always apply firm pressure when using packing tape. This activates the adhesive and ensures the tape bonds securely with the surface. Use a tape dispenser to apply even pressure and avoid wrinkles or bubbles.
5- Don’t Overuse or Underuse
Too much tape can make the package look sloppy and waste materials; too little can compromise the package’s integrity. Ideally, use the “H-Taping” method, where tape is applied along the center seam and across both edges to form an “H” shape.
6- Store Tape Properly
Store your custom tapes in a cool, dry place. Excessive heat, sunlight, or humidity can affect the tape’s adhesive properties and cause print fading.
Conclusion
Hence, custom packing and shipping tapes are one of the most recommended branding and packaging tools for businesses. Don’t compromise on their quality. Dotline Packaging offers you a bulk of these amazing packaging printed tapes at wholesale prices. Contact them now & started! A brighter future in the e-commerce industry awaits you!
